ABOUT

Hello! I’m Natalie, thank you for taking the time to learn more about Keeping Apparel. My shop is based in Dallas, Texas, but I love shipping out your favorite classics and handmade items, sewn with love by yours truly.

A little bit about myself: I was born and raised in Duncanville Texas, where my mom taught me how to sew. I was inspired by the simple, classic lifestyle of my hometown. After learning to sew, I quickly developed a love for art, quality fabrics, and sustainable fashion.

My dad, who has owned his own business since he was 18, taught me everything I needed to know about entrepreneurship. I also have two older brothers, and growing up, I wore a lot of hand-me-downs from them. This inspired me to mix classic masculine and classic feminine styles together.

In 2013, I opened a small store in a basement in the heart of downtown Dallas. Being in a basement made it a little hard for people to find me, so I started building a social media presence to help spread the word.

Today, Keeping Apparel is at the Dallas Farmers Market, pop-ups (when we can), and right here online!

Thank you so much for also sharing a love for classics and sustainable pieces. I’m incredibly blessed to have you here and could not have done it without you!